Why WordPress Should Be Your CMS of Choice

March 15, 2018 | By Jeff | In Tips & Advice

Since it’s launch in 2003, WordPress has become the most popular content management system (CMS) in the world, and it’s easy to see why. There are over 75 million sites that use WordPress to publish blog posts every second. Why has this widely used CMS become so popular with businesses across the globe and why should it be your business’s CMS of choice? Below is a guide to some of the reasons why every business, big or small, should give WordPress a chance.

It’s free (or it can be)

Okay, this is a tricky one. WordPress can be entirely free, but that’s only if you’re happy not to have your own domain name attached to your site. It’s an amazing free resource to take advantage of as you never have to worry about hidden costs. However, the free version isn’t the only option.  If you are installing it on your website hosting, it is also free to download and install and most hosting providers have one click install services, but in most cases, you are paying for your hosting service already.

Ready to use

Unlike many CMS systems, WordPress is ready to use immediately. You don’t need to waste time setting it up, it’s just a case of changing some settings and voila, you’re ready to go. This means that you don’t have to waste time configuring settings or downloading add-ons – your site should be ready to use straight away.

Search engine friendly

Did you know that studies have shown that popular search engines, such as Google, may actually prefer WordPress sites. This is because their frameworks are easy to crawl.

Secure

Like all popular online sites, WordPress is a target for hackers. However, WordPress takes these threats extremely seriously, which is why you can be rest assured that if you use WordPress as your CMS of choice, you’ll be in safe hands when it comes to security.  For an added security measure, be sure to install Wordfence to make your WordPress website an iron wall against hackers.

Customisable

Another reason why WordPress is a popular CMS is because it’s easy to customise. There are thousands of WordPress plugins and themes, making it incredibly easy to personalise your site. Because of the endless list of features WordPress can offer, you can create the perfect site for your wants and needs, whatever they may be.  It is also very well documented, so if you have questions, it’s very easy to look something up.

Easy to use and navigate

One of the great things about WordPress is the fact that it’s easy to use and navigate. So many CMS systems are complicated to use, but WordPress isn’t one of them. Complete with simple navigations and easy-to-follow instructions, WordPress is easy to use and navigate. This means that you should be able to deal with a wide range of tasks yourself.

Mobile friendly

Today, 85 percent of internet users choose to browse the internet via their smartphones rather than via a PC or laptop. For this reason, having a mobile friendly website is more important than ever before, and the WordPress CMS is mobile-friendly.

Easy to integrate

If you already have a business website and want to add WordPress to it to give it a boost, it’s simple and quick to do. This is because WordPress is built to be able to be easily integrated into any platform, from your website to an email automation platform like MailChimp.

There you have it, a guide to why you should make WordPress your CMS of choice.  In case you were on the fence about choosing a blogging platform or content management system for your website, hopefully this guide will make your decision easier.

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