The folks over at the Paranormal Activity Research Society (PARS), are paranormal investigators that document visits to reported haunted areas. They have documented many strange findings all over the tri-state area. They needed an updated and modern web presence for their organization. They also wanted to show up in local Google search results.
I built a clean, modern looking website for them, and I also got them showing up on the 1st page of Google as well as local map results by leveraging local business citations and branded link building. See the screenshot below for a Google search result.